Gyro International in Manchester has been appointed to develop the brand for the Electrical Contractors’ Association (ECA).
It follows 2 years working with ELECSA - the organisation which provides inspection, assessment and certification services to contracters working with domestic electrical installations.
Gyro will be reviewing the ECA brand and its positioning ahead of a rebrand which will take place across the group and its subsidiary companies.
"With our extensive experience in this niche industry, we are ideally positioned to take on this project," said Ewa James, client services director.
"The client was keen to bring in a dynamic agency that is both a B2B specialist and knowledgeable of the market. As part of the rebranding job we will develop the overall brand strategy, positioning and creative for the ECA."
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